Communicating the Impact of Communication for Development: - download pdf or read online

By Nobuya Inagaki

ISBN-10: 0821371673

ISBN-13: 9780821371671

ISBN-10: 0821371681

ISBN-13: 9780821371688

This booklet is a peer evaluate of journals addressing the difficulty of the impression of improvement conversation in a few improvement tasks and courses. It presents an summary of this self-discipline after which discusses the facts in regards to the impression of improvement conversation in response to a typology built at the foundation of the articles reviewed. This stury is a part of the broader procedure that supplied help to the 1st Congress on conversation for improvement, and that came about in Rome on October 2006.

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Additional resources for Communicating the Impact of Communication for Development: Recent Trends in Empirical Research (World Bank Working Papers)

Example text

The promotion of contraceptive use in Bangladesh since the 1970s has slowed down the rate of population growth. However, the conventional effort in population control in Bangladesh relied on a cumbersome, though proven, method involving frequent household visits by family planning workers. This study assessed the extent to which an alternative approach based on group communication—a social network approach—could deliver effective contraception promotion outcomes. The study found that both the social network approach (group discussions) and the conventional home visit approach were effective in increasing modern contraceptive use among women.

The communication intervention consisted of two entertainmenteducation radio serials, supplemented with radio spot ads, national-level orientation workshops, district-level training workshops and printed materials. The radio serial provided information on contraceptive techniques, pregnancy and birth spacing, and dealt with broader issues influencing family planning use, such as gender bias and family planning decisionmaking. The research found that in the earlier period, the contraceptive use was highest among couples in which the husband alone made family planning decisions, but in the later period, the contraceptive use became most prevalent among couples in which the husband and wife jointly made the decisions (and lowest among the couples in which the husband alone made decisions).

Ownership and commitment: Different participants felt varying degrees of sense of project ownership. ■ Leadership skills: Some leaders in the CPs were not adequately accessible; some were not sufficiently open to ideas and suggestions. ■ Communication: Some partners felt that information flow was not quantitatively and qualitatively sufficient among partners, leaving some partners feeling uninformed about the progress of their efforts. ■ Capacity building and social capital: The relative lack of social capital in each local community hampered more active engagement and empowerment of community members.

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Communicating the Impact of Communication for Development: Recent Trends in Empirical Research (World Bank Working Papers) by Nobuya Inagaki


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